What widens my eyes?

I find it deeply rewarding to witness people find unexpected, ad hoc ways to have technology service their everyday lives in the workplace, at school, and inside their homes. With this in mind, I am passionate about collecting data to amplify the experiences of marginalized people, because we have historically neglected their input. There is common-sense to this perspective. A product that falls to a default experience at the expense of an untapped diversity of users results in both social and consumer exclusion.

What is my approach?

Just as folks living on the periphery find creative means to achieve their goals regardless of the tool, I straddle the lines between an industry generalist and academic specialist and prefer to think of myself as a methodological opportunist ;-)

I prioritize analyzing data that amplifies the voice of the user to shed insights that are often overlooked for evergreen business needs and long-standing, complex issues. As a data-focused communicator, I deploy qualitative and quantitative insights to broaden perspectives at the organizational level on the diversity of people, behaviors, and values.